Rules of Thumb for Every Content Marketer

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Everyone that does online content marketing keeps singing that content is king. However, not many people take the time to really think about this assertion and what it really means. Well, if you are thinking about succeeding in SEO, content marketing, and any other digital campaign, you need to start figuring out the role which … [Read more…]

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Best Practices When Writing A Blog Post

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Content marketing is a major component of practically every brand’s strategy. Your blog gives you the opportunity to connect with your audience, promote your products or services, and showcase your expertise. Here’s how to craft a great blog post that adheres to tried-and-true best practices. Avoid Over-Promotion Your blog content should provide the reader with … [Read more…]

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Why Everyone Should Try Writing (Yes, Even You!)

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Like many creative endeavors, poetry, keeping a journal, and other types of creative writing are activities many of us engage in when we are younger but eventually put aside. Most of us know the power that good content writing has on businesses and for blogs. However, this is providing to put us at a disadvantage … [Read more…]

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